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Vinayak Shastry is the co-founder and the chief executive officer of Ember Valley. Ember Valley is a cannabis producer, the leading independent producer in California. Through Ember Valley, Vinayak Shastry creates craft cannabis at scale including form factors such as flowers, pre-rolls, and vape carts.
Dopamine is the chemical most often credited for inducing the cannabis high, a short-lived feeling of euphoria or bliss. The theory is that dopamine activates the brain’s reward system, a system that is also activated by such activities like sex and eating, causing people to label these activities as pleasurable.
Recent studies have shown that cannabis does not, in fact, trigger a flood of dopamine. Rather, the chemical source for the cannabis high has been identified as anandamide, also known as the bliss molecule.
Anandamide induces feelings of happiness. In addition to that, this chemical plays a role in memory, movement, appetite, motivation, pain, and it may even inhibit cancer proliferation.
The reason that the cannabis high is temporary is because anandamide quickly breaks down within the body after it is produced.

Cannabis entrepreneur Vinayak Shastry heads Ember Valley, a California-based grower and producer of cannabis flowers, extracts, and smoking products. Under Vinayak Shastry’s direction, the company has expanded its production capacity to more than 15,000 pounds of cannabis per year. Ember Valley offers various strains of cannabis, including hybrid and Sativa varieties.
The most commonly sold cannabis products fall into three distinct strains.
Indica: This strain originates from Central Asia and contains high amounts of the psychoactive cannabinoid, tetrahydrocannabinol (THC). It functions as a sedative and produces a strong body high. It is sometimes recommended for people who suffer from sleep disorders.
Hybrid: Since Indica is cannabidiol (CBD) dominant and Sativa is THC dominant, cannabis growers create hybrid varieties to adjust these levels and develop strains for specific purposes. Depending on their THC to CBD ratio, hybrids may be stimulating or relaxing.
Sativa: This strain grows in warmer regions and is 70 percent CBD and cannabinol cannabinoids. Due to its lower level of THC and mood-enhancing capacity, it is considered a better treatment for psychological disorders such as depression.

The co-founder of Ember Valley, Vinayak Shastry helped build the firm from the ground up, including hiring a world class team and defining the business strategy. Vinayak Shastry helped establish Ember Valley in 2017 and took over the CEO role in 2019.
One of California’s leading independent cannabis brands, Ember Valley offers customers unique cannabis varieties in different forms such as dabbable extracts, flower, pre-rolls, and vape carts. The firm’s facilities are located in Shasta County, California. Ember Valley operates 110,000-square-feet of cultivation facilities. In addition, Ember Valley is constructing a 40,000-square-foot facility where it will centralize distribution, processing, packaging, manufacturing, and R&D.
The manufacturing facility will produce beverages, extracts, and novel cannabinoids. Ember Valley products are currently available throughout California. Ember Valley has a leading presence in every major MSA including in Sacramento, the San Francisco Bay Area, Los Angeles, Orange County, Long Beach, San Diego, West Hollywood, Humboldt County, and Shasta County.